Wednesday, March 3, 2010

Dula Labor & Delivery System

Recently completed a project in an MIT design course for Rochester Mexico. Worked with Guillermo Aguirre Esponda, Director General of Aguirre Innovacion, and his incredible design team led by Alberto Soto Marin. The team set out to create a "luxury obstetrics table" and ended up learning more than we'll ever need to know about the experience of labor and delivery. The final result was the "Dula", a comforting labor and delivery system that takes into account the entire timeline of the birthing process, from the time the mother-to-be walks in the room to the time she is sitting with her newborn ready to go home. If you're wondering where the name comes from, a dula/doula "provides continuous physical, emotional and informational support to the mother before, during and just after birth". 

The Muddy Charles Pub Redesign

Recently took second-place in a contest to redesign the Muddy Charles Pub in Cambridge. a couple of concept designs...



Logo Designs 2009-2010